Are your billboards, bus stop posters, or digital signs blending into the background? Creating out-of-home (OOH) ads that convert can be a challenging task. Many businesses struggle to make their outdoor advertising stand out in a crowded market. OOH advertising is powerful, reaching people where they live and work every day. Unlike online ads, OOH…
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Influencer marketing has become a game-changer for brands seeking rapid growth. Yet, many businesses struggle to harness its full potential. Did you know that 80% of marketers now consider influencers crucial to their social media strategy? If you’re looking to tap into this powerful marketing channel, you’re in the right place. This article will reveal…
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Marketing to high school students presents unique opportunities and challenges, particularly in the digital landscape. As brands aim to connect with this demographic, it’s essential to understand the advertising policies of major digital platforms. One of the most common questions our digital advertising team receives is, “Can we target high school students and people under…
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Amazon has taken a bold step into the world of AI-generated content, releasing a new Video Generator designed to make ad creation easier for brands. Unveiled at the company’s Accelerate conference, this new tool allows advertisers to transform a single product image into a short video showcasing that product. However, like Google’s AI-powered tools, Amazon’s…
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Marketing can often feel overwhelming, especially for small businesses. With so many “gurus” and so much misinformation, it’s hard to know who and what to trust. Many assume that competing with larger companies requires massive budgets and resources, but that’s not necessarily the case. In fact, many marketing myths make it harder to find the…
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At The Campus Agency, we had the privilege of organizing a high-energy branded event for a well-known 21+ alcohol brand. Held in the heart of Baton Rouge, this event brought together LSU students for an unforgettable tailgate experience that combined fun, engagement, and brand promotion. Event Details at a Glance 📍 Location: Fred’s in Tigerland,…
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