College Students: Why your Brand Should Care
Nearly half of all college students work. With tuition often covered by loans or parents, the money they do make is theirs to spend.
Research from Barnes & Noble College Connects Campuses and Brands
Research platform now offers access and insights from network of more than 5 million U.S. college students.
Marketing Trends to Watch in 2017
Your New Year’s resolutions may already be fading, but up-and-coming marketing trends are just getting started.