Charlie Hustle

College Influencer Program

Charlie Hustle, inspired by the classic designs in sports and popular culture, uses the t-shirt as a canvas to express their love and passion for vintage clothing. Our objective was to increase brand awareness and support Charlie Hustles campus roadshow, launching new t-shirt designs through social media influencers. This included an organic and paid component to the overall campaign.

Results

• 23 Influencers
• Total Impressions: 217,100
• Total Engagement: 14,000