Case Studies
WEV’E HELPED THE BIGGEST BRANDS
Check out some case studies from our past work.
YouTube TV
National college product launch
YouTube launched a new live streaming TV service and was looking for unique ways to put their product in front of college students nationally and stay competitive in a highly up and coming market…
Discord
On-Campus Experiential Marking Program
In the fall of 2022, Discord was looking for a unique and memorable way to target students during the always busy “back to school” season to convert Discord brand loyalists into ravid fans of Discord’s exclusive Student Hubs….
NBA League Pass
Ambassador Program
We launched the NBA League Pass Ambassador Program during the fall 2023 semester with 25 ambassadors across 25 schools. This program comprised of UGC primarily on Instagram that was amplified to target each campus…
New York Times
Helping America’s best-known newspaper become a fixture of collegiate life across the country
A media industry staple for nearly 170 years, the New York Times has been a trusted source for generations of readers. For the past 7 years, The New York Times has enlisted The Campus Agency to …
First Aid Beauty
Increasing brand awareness and submissions of FAB Aid at 48 schools nationwide
During the Spring of 2020, Campus hired a team of 78 First Aid Beauty student ambassadors from 48 schools to educate students about FAB products and its mission in order to..
Nordstrom
Bringing the brand’s shoe collection top of mind with the college audience in 2016
Utilizing strategic media buys and on-campus influencers, Campus guided students to compete in a college rivalry Snapchat competition. The winning school (University of South Carolina) secured an epic recreation of a Nordstrom store …
Harley-Davidson
Harley reaches Gen Z like never before
With The Campus Agency’s help, Harley sought to discover a new market for their legendary motorcycles in the new generation of students who were simply unfamiliar with moto culture at large…
DoorDash
100,000+ flyers were distributed
In the fall of 2023, we were successful in executing 50 DoorDash campaigns distributing over 100,000 flyers to students in West Coast, East Coast and Mid Atlantic regions of the USA. We hired professional…
Grubhub
National College Launch
Campus Agency launched and executed the college marketing program for GrubHub from 2013 through 2015. Our team generated over 150,000 new college customers to their user base…
Google Allo
Launching Google’s newest messaging app on college campuses
2017 was a big year for Google and its new intuitive messaging app, Allo. Using the intuitive nature of the app, our team brought unforgettable brand experiences to students in Boston and all 14 of the Big 10 Conference schools…
Vince Camuto
National College Influencer Campaign
We produced a seasonal campaign for Vince Camuto that aligned with the launch of their newest shoe lines. Spanning across spring, fall and important winter holiday seasons, we created a highly impactful…
Charlie Hustle
College Influencer Campaign
Charlie Hustle, inspired by the classic designs in sports and popular culture, uses the t-shirt as a canvas to express their love and passion for vintage clothing. Our objective was to increase brand awareness and support Charlie Hustles campus roadshow, launching…
Girl Dangerous
National College Influencer Campaign
Girl Dangerous, is a Los Angeles based clothing brand that curates collections through graphic art to support, motivate, inspire, and empower women. They can be found in stores like Revolve, Abercrombie and Free People…
Sweetgreen
Nutella
Celebrating World Nutella Day
For two years straight years, Campus worked with Nutella to support and promote World Nutella Day (WND), a holiday set aside to celebrate the entire globe’s love and passion for the delicious snack…
SC Johnson
12,000+ face to face interactions and samples distributed
Campus helped SC Johnson take over back to school move-in experiences at 10 major college campuses. The brand was looking to boost brand awareness, product trials, in-store traffic to Walmart of Shout Color Catcher…